A successful fiction book sells 5,000 copies.
A successful nonfiction book sells 7,500 copies.
59% of the customers plan to purchase a specific book when entering a bookstore.
40% make impulse purchases.
2002: Of the $23.7 billion spent on books, only $10.7 billion is spent in bookstores. The non-traditional outlets sell more books.
Monday, January 7, 2008
Statistics on the book industry
Para Publishing has a fascinating collection of statistics about the book publishing industry.